The blue dot that is used to authenticate an account on Twitter may soon no longer be free. According to the specialized media The Verge, Elon Musk, who finally acquired Twitter for 44 million dollars last week, would like to pay for the social network’s certification service through the monthly subscription Twitter Blue.
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The subscription, which currently costs $4.99 per month, mainly used by businesses, could increase to $19.99 per month. Accounts already certified would be forced to subscribe to this service within 90 days, at the risk of losing their precious badge.
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This possible increase in the price of the subscription and its extension to all certified accounts would be part of a logic of profits for Twitter. The social network derives the majority of its revenue from advertising, and this subscription should make it more profitable.
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